It’s never easy learning that your whole life has been a lie.
The lie you’ve been living: Ikea has been uttered wrong your whole life.
You thought you loved the store? Well you never loved it enough to pronounce it’s name right!
Chances are you have said it confidently without even giving it a second thought.
But now you have Jimmy Kimmel to thank for correcting you.
Well, it’s actually thanks to football player Zlatan Ibrahimović of LA Galaxy, who recently chatted to Jimmy Kimmel.
Ibrahimović is from Sweden, so his pronunciation of the Sweden-born company would be a lot more reliable than ours.
The football player happened to accidentally correct our pronunciation when he was talking about filling his new home with furniture from Ikea.
Americans, like us Aussies, seem to say the I and E vowels when saying Ikea. We say eye-KEY-ah. But the real pronunciation of the retailer’s name is ee-KAY-uh.
ee-KAY-uh – doesn’t really have quite the same ring to it… so we’re probably going to stick to our original pronunciation tbh!